{"id":146550915098,"title":"East West The Dark Side","handle":"east-west-the-dark-side","description":"\u003cp\u003e\u003cstrong\u003eEast West The Dark Side\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCreated and produced by Doug Rogers (EastWest) and David Fridmann (MGMT, The Flaming Lips etc.), THE DARK SIDE is the first of its kind: an unconventional, hip and exciting collection of virtual instruments, some dark and eerie, and some which have been purposely—and skillfully!—mangled, distorted, or effected out of all recognition.\u003cbr\u003e\u003cbr\u003eTHE DARK SIDE provides inspiration for all composers and artists that are looking for unique instruments, designed to work for everything from alternative to progressive rock, and of course, film, TV, and game music production.\u003cbr\u003e\u003cbr\u003eTHE DARK SIDE includes a vast, 40 Gigabyte collection, including dark and eerie instruments, and highly processed drums and percussion, basses, guitars, ethnic, keyboard, strings, and effected instruments, all organized into instrumental groups so you can create complete tracks.\u003cbr\u003e\u003cbr\u003eTo produce THE DARK SIDE, Rogers partnered with Grammy Award-Winning record producer David Fridmann, whose unconventional (and successful) work with the likes of MGMT, The Flaming Lips, Weezer, Mercury Rev, Saxon Shore, Ammonia, Ed Harcourt, Sparklehorse, Café Tacuba, Elf Power, Mogwai, Thursday, The Delgados, Low, Phantom Planet, Gemma Hayes, Goldrush, Tapes n Tapes, Hopewell, Black Moth Super Rainbow, Number Girl, Zazen Boys, Sleater-Kinney, Clap Your Hands Say Yeah, OK Go, and Tame Impala etc. he had long admired.\u003cbr\u003eThe Concept for The Dark Side: Creativity without limits!\u003cbr\u003e\"THE DARK SIDE idea came to me when I was mentoring a young alternative group about some demos they sent me. To my ears, the tracks didnt sound tough enough for their intended market, so I told them they needed to toughen up their sound,” said Doug Rogers, Award-Winning Producer at EASTWEST. “I looked around for sounds that could accomplish this and found absolutely nothing, even in our own vast collection. I saw this huge, gaping hole in the market that needed to be filled. Then and there, I decided to make it my next project after my recent pristine orchestral productions, a complete aural turn-around.\"\u003cbr\u003e\u003cbr\u003eTHE DARK SIDE user interface combines intuitive handling and functions as a plug-in instrument, without the need for a sampler. (Click to enlarge)\u003cbr\u003e\u003cbr\u003eRogers partnered with Grammy Award-Winning record producer David Fridmann. Fridmanns “no rules” style of production was exactly what Rogers was looking for to help produce THE DARK SIDE instruments.\u003cbr\u003e\u003cbr\u003eOnce they got started, they were like bulls in a china shop: mass aural destruction was the name of the game. They turned traditional instruments into highly processed drums, percussion, basses, guitars, ethnic, keyboards, strings, and FX, all organized into instrument groups for easy audition and recall.\u003cbr\u003e\u003cbr\u003eRogers and Fridmann not only tapped into a wealth of recording and producing experience for THE DARK SIDE, but had the gear to match. Many individual instruments were processed through 5 or 6 effects units, some of the vintage and esoteric tube variety owned by the pair.\u003cbr\u003e\u003cbr\u003eTHE DARK SIDE distorted and mangled instruments are intended to be used with cleaner instruments to make them really stand out in a mix, or to disturb the senses. With today´s brick-wall limiting, distorted instruments may be the only production trick left to make an instrument stand out in a mix, a successful technique used often by Radiohead, Muse, Nine Inch Nails, etc.\u003cbr\u003e\u003cbr\u003eAs the project progressed, they realized the instruments would work for almost every style from alternative to progressive rock, and THE DARK SIDE name was chosen as a play on words between both styles of music. However, most of these instruments would be equally at home in Pop, Dance, Electronica, and even Hip Hop.\u003cbr\u003eMIPA Award 2011 for \"The Dark Side\" !\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    Produced by multiple Award-Winning producer DOUG ROGERS and Grammy Award-Winning producer DAVID FRIDMANN (MGMT, Flaming Lips etc.)\u003c\/li\u003e\n\u003cli\u003e    Many instruments have been purposely—and skillfully!—mangled, distorted, or effected out of all recognition (plus a selection of dark and eerie instruments).\u003c\/li\u003e\n\u003cli\u003e    Easy to use browser displays all of your instruments. Interface automatically changes to display current instrument.\u003c\/li\u003e\n\u003cli\u003e    Perfect for pop (to toughen up the hook), alternative (everything you need), and, of course, film, TV, and game music production\u003c\/li\u003e\n\u003cli\u003e    Included are 40GBs of highly processed drums and percussion, basses, guitars, ethnic, keyboard, strings, and FX instruments and sounds, all organized into instrumental groups\u003c\/li\u003e\n\u003cli\u003e    Includes PLAY 2 32-bit and 64-bit sample player, plug-in and standalone\u003c\/li\u003e\n\u003cli\u003e    AU, VST, Standalone, Intel Mac, Windows XP, Vista and 7\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eRequirements\u003c\/strong\u003e\u003cbr\u003eThis library includes \"PLAY 2\" as a Sample-Player\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eMinimum Requirements for Mac\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    OSX 10.7\u003c\/li\u003e\n\u003cli\u003e    Intel Core 2 Duo Processor 2.1GHz or newer\u003c\/li\u003e\n\u003cli\u003e    2GB Ram\u003c\/li\u003e\n\u003cli\u003e    Harddisk 7200 RPM or faster\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended Mac System\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    Latest OSX\u003c\/li\u003e\n\u003cli\u003e    Mac Pro Quad Core Intel Xeon 2.66GHz or newer\u003c\/li\u003e\n\u003cli\u003e    8GB Ram\u003c\/li\u003e\n\u003cli\u003e    Harddisk 7200 RPM or faster\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eMinimum Requirements for PC\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    minimum Windows 7\u003c\/li\u003e\n\u003cli\u003e    Sound Card with ASIO Driver\u003c\/li\u003e\n\u003cli\u003e    Intel Core 2 Duo, or AMD Dual Core 2.1GHz or newer\u003c\/li\u003e\n\u003cli\u003e    4GB RAM\u003c\/li\u003e\n\u003cli\u003e    Harddisk 7200 RPM or faster\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended PC System\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    64-bit Windows\/Host Sequencer\u003c\/li\u003e\n\u003cli\u003e    Intel Core 2 Quad, or AMD Quad-Core 2.66GHz or newer\u003c\/li\u003e\n\u003cli\u003e    8GB RAM\u003c\/li\u003e\n\u003cli\u003e    Harddisk 7200 RPM or faster\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eAll Systems\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    Free iLok account required at www.ilok.com, internet connection required for product activation (a free soundsonline.com account is required for retrieving and managing iLok licenses)\u003c\/li\u003e\n\u003cli\u003e    Hard disk space for libray content\u003c\/li\u003e\n\u003cli\u003e    DVD Drive\u003c\/li\u003e\n\u003cli\u003e    Please check the latest recommendations on the manufacturer´s site for details\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eINCLUDED FOR BOTH PC \u0026amp; MAC:\u003c\/strong\u003e\u003cbr\u003e- 32-bit standalone and plug-in versions included.\u003cbr\u003e- 64-bit PC VST (host must support 64-bit VST plugins) and standalone versions included.\u003cbr\u003e- Check the following compatibility chart for availability of other 64-bit versions and updates.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSUPPORTED INTERFACES\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e- WIN: VST™, ASIO™, DirectSound™,RTAS, AAX\u003cbr\u003e- MAC: VST™, Audio Units™, Core Audio™,RTAS, AAX\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eThis product requires an activation!\u003c\/strong\u003e\u003cbr\u003eYou can either \"soft\" activate on your computer without addditional hardware or transfer the license to an iLok USB dongle which has to be purchased separately. The iLok dongle can be used to run the protected software on different computers. Your licenses can be easily manged using the iLok Licence Manager. To protect your investment against theft or loss we recommend the iLok Zero Downtime protection with TLC.\u003cbr\u003e\u003cbr\u003eAn internet connection on any computer and a free user-accout at www.ilok.com is required to authorize the product.\u003c\/p\u003e","published_at":"2017-10-07T17:44:55+02:00","created_at":"2017-10-07T17:48:00+02:00","vendor":"East West","type":"Software","tags":["Download\/Boxed_Download","East West","Format_AAX Native","Format_AU","Format_RTAS","Format_Standalone","Format_VST","Keyboards","Organs","Platform_Mac","Platform_Pc","Plug-ins: Virtual Instruments","Price Range_$300 to $500","Shop by brand_East West","Shop by category_Plug-ins: Virtual Instruments","Shop by category_Software","Software \u0026 Plug-ins","Virtual Instruments: Synths"],"price":29900,"price_min":29900,"price_max":29900,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":2180381147162,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"EW-198D","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"East West The Dark Side","public_title":null,"options":["Default Title"],"price":29900,"weight":0,"compare_at_price":null,"inventory_quantity":1,"inventory_management":null,"inventory_policy":"deny","barcode":""}],"images":["\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/the_dark_side.jpg?v=1575932986","\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/The-dark-side-screen620.jpg?v=1575932986","\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/Mipa-darkside.jpg?v=1575932986"],"featured_image":"\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/the_dark_side.jpg?v=1575932986","options":["Title"],"media":[{"alt":null,"id":858052624430,"position":1,"preview_image":{"aspect_ratio":1.0,"height":500,"width":500,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/the_dark_side.jpg?v=1575932986"},"aspect_ratio":1.0,"height":500,"media_type":"image","src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/the_dark_side.jpg?v=1575932986","width":500},{"alt":null,"id":858052657198,"position":2,"preview_image":{"aspect_ratio":1.284,"height":483,"width":620,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/The-dark-side-screen620.jpg?v=1575932986"},"aspect_ratio":1.284,"height":483,"media_type":"image","src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/The-dark-side-screen620.jpg?v=1575932986","width":620},{"alt":null,"id":858052689966,"position":3,"preview_image":{"aspect_ratio":0.715,"height":295,"width":211,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/Mipa-darkside.jpg?v=1575932986"},"aspect_ratio":0.715,"height":295,"media_type":"image","src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0292\/6125\/products\/Mipa-darkside.jpg?v=1575932986","width":211}],"content":"\u003cp\u003e\u003cstrong\u003eEast West The Dark Side\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCreated and produced by Doug Rogers (EastWest) and David Fridmann (MGMT, The Flaming Lips etc.), THE DARK SIDE is the first of its kind: an unconventional, hip and exciting collection of virtual instruments, some dark and eerie, and some which have been purposely—and skillfully!—mangled, distorted, or effected out of all recognition.\u003cbr\u003e\u003cbr\u003eTHE DARK SIDE provides inspiration for all composers and artists that are looking for unique instruments, designed to work for everything from alternative to progressive rock, and of course, film, TV, and game music production.\u003cbr\u003e\u003cbr\u003eTHE DARK SIDE includes a vast, 40 Gigabyte collection, including dark and eerie instruments, and highly processed drums and percussion, basses, guitars, ethnic, keyboard, strings, and effected instruments, all organized into instrumental groups so you can create complete tracks.\u003cbr\u003e\u003cbr\u003eTo produce THE DARK SIDE, Rogers partnered with Grammy Award-Winning record producer David Fridmann, whose unconventional (and successful) work with the likes of MGMT, The Flaming Lips, Weezer, Mercury Rev, Saxon Shore, Ammonia, Ed Harcourt, Sparklehorse, Café Tacuba, Elf Power, Mogwai, Thursday, The Delgados, Low, Phantom Planet, Gemma Hayes, Goldrush, Tapes n Tapes, Hopewell, Black Moth Super Rainbow, Number Girl, Zazen Boys, Sleater-Kinney, Clap Your Hands Say Yeah, OK Go, and Tame Impala etc. he had long admired.\u003cbr\u003eThe Concept for The Dark Side: Creativity without limits!\u003cbr\u003e\"THE DARK SIDE idea came to me when I was mentoring a young alternative group about some demos they sent me. To my ears, the tracks didnt sound tough enough for their intended market, so I told them they needed to toughen up their sound,” said Doug Rogers, Award-Winning Producer at EASTWEST. “I looked around for sounds that could accomplish this and found absolutely nothing, even in our own vast collection. I saw this huge, gaping hole in the market that needed to be filled. Then and there, I decided to make it my next project after my recent pristine orchestral productions, a complete aural turn-around.\"\u003cbr\u003e\u003cbr\u003eTHE DARK SIDE user interface combines intuitive handling and functions as a plug-in instrument, without the need for a sampler. (Click to enlarge)\u003cbr\u003e\u003cbr\u003eRogers partnered with Grammy Award-Winning record producer David Fridmann. Fridmanns “no rules” style of production was exactly what Rogers was looking for to help produce THE DARK SIDE instruments.\u003cbr\u003e\u003cbr\u003eOnce they got started, they were like bulls in a china shop: mass aural destruction was the name of the game. They turned traditional instruments into highly processed drums, percussion, basses, guitars, ethnic, keyboards, strings, and FX, all organized into instrument groups for easy audition and recall.\u003cbr\u003e\u003cbr\u003eRogers and Fridmann not only tapped into a wealth of recording and producing experience for THE DARK SIDE, but had the gear to match. Many individual instruments were processed through 5 or 6 effects units, some of the vintage and esoteric tube variety owned by the pair.\u003cbr\u003e\u003cbr\u003eTHE DARK SIDE distorted and mangled instruments are intended to be used with cleaner instruments to make them really stand out in a mix, or to disturb the senses. With today´s brick-wall limiting, distorted instruments may be the only production trick left to make an instrument stand out in a mix, a successful technique used often by Radiohead, Muse, Nine Inch Nails, etc.\u003cbr\u003e\u003cbr\u003eAs the project progressed, they realized the instruments would work for almost every style from alternative to progressive rock, and THE DARK SIDE name was chosen as a play on words between both styles of music. However, most of these instruments would be equally at home in Pop, Dance, Electronica, and even Hip Hop.\u003cbr\u003eMIPA Award 2011 for \"The Dark Side\" !\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    Produced by multiple Award-Winning producer DOUG ROGERS and Grammy Award-Winning producer DAVID FRIDMANN (MGMT, Flaming Lips etc.)\u003c\/li\u003e\n\u003cli\u003e    Many instruments have been purposely—and skillfully!—mangled, distorted, or effected out of all recognition (plus a selection of dark and eerie instruments).\u003c\/li\u003e\n\u003cli\u003e    Easy to use browser displays all of your instruments. Interface automatically changes to display current instrument.\u003c\/li\u003e\n\u003cli\u003e    Perfect for pop (to toughen up the hook), alternative (everything you need), and, of course, film, TV, and game music production\u003c\/li\u003e\n\u003cli\u003e    Included are 40GBs of highly processed drums and percussion, basses, guitars, ethnic, keyboard, strings, and FX instruments and sounds, all organized into instrumental groups\u003c\/li\u003e\n\u003cli\u003e    Includes PLAY 2 32-bit and 64-bit sample player, plug-in and standalone\u003c\/li\u003e\n\u003cli\u003e    AU, VST, Standalone, Intel Mac, Windows XP, Vista and 7\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eRequirements\u003c\/strong\u003e\u003cbr\u003eThis library includes \"PLAY 2\" as a Sample-Player\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eMinimum Requirements for Mac\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    OSX 10.7\u003c\/li\u003e\n\u003cli\u003e    Intel Core 2 Duo Processor 2.1GHz or newer\u003c\/li\u003e\n\u003cli\u003e    2GB Ram\u003c\/li\u003e\n\u003cli\u003e    Harddisk 7200 RPM or faster\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended Mac System\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    Latest OSX\u003c\/li\u003e\n\u003cli\u003e    Mac Pro Quad Core Intel Xeon 2.66GHz or newer\u003c\/li\u003e\n\u003cli\u003e    8GB Ram\u003c\/li\u003e\n\u003cli\u003e    Harddisk 7200 RPM or faster\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eMinimum Requirements for PC\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    minimum Windows 7\u003c\/li\u003e\n\u003cli\u003e    Sound Card with ASIO Driver\u003c\/li\u003e\n\u003cli\u003e    Intel Core 2 Duo, or AMD Dual Core 2.1GHz or newer\u003c\/li\u003e\n\u003cli\u003e    4GB RAM\u003c\/li\u003e\n\u003cli\u003e    Harddisk 7200 RPM or faster\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended PC System\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    64-bit Windows\/Host Sequencer\u003c\/li\u003e\n\u003cli\u003e    Intel Core 2 Quad, or AMD Quad-Core 2.66GHz or newer\u003c\/li\u003e\n\u003cli\u003e    8GB RAM\u003c\/li\u003e\n\u003cli\u003e    Harddisk 7200 RPM or faster\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eAll Systems\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e    Free iLok account required at www.ilok.com, internet connection required for product activation (a free soundsonline.com account is required for retrieving and managing iLok licenses)\u003c\/li\u003e\n\u003cli\u003e    Hard disk space for libray content\u003c\/li\u003e\n\u003cli\u003e    DVD Drive\u003c\/li\u003e\n\u003cli\u003e    Please check the latest recommendations on the manufacturer´s site for details\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eINCLUDED FOR BOTH PC \u0026amp; MAC:\u003c\/strong\u003e\u003cbr\u003e- 32-bit standalone and plug-in versions included.\u003cbr\u003e- 64-bit PC VST (host must support 64-bit VST plugins) and standalone versions included.\u003cbr\u003e- Check the following compatibility chart for availability of other 64-bit versions and updates.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSUPPORTED INTERFACES\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e- WIN: VST™, ASIO™, DirectSound™,RTAS, AAX\u003cbr\u003e- MAC: VST™, Audio Units™, Core Audio™,RTAS, AAX\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eThis product requires an activation!\u003c\/strong\u003e\u003cbr\u003eYou can either \"soft\" activate on your computer without addditional hardware or transfer the license to an iLok USB dongle which has to be purchased separately. The iLok dongle can be used to run the protected software on different computers. Your licenses can be easily manged using the iLok Licence Manager. To protect your investment against theft or loss we recommend the iLok Zero Downtime protection with TLC.\u003cbr\u003e\u003cbr\u003eAn internet connection on any computer and a free user-accout at www.ilok.com is required to authorize the product.\u003c\/p\u003e"}